I've been twice: once with a friend, once alone. Both were excellent. With a friend, you can "taste test" and share opinions like a tiny cheese jury. Alone, you can focus entirely on the velocity of the belt and your own happiness. There's no shame in sitting at the counter by yourself, sampling cheeses, and letting the world spin around you. In fact, I recommend it.
So next time you're in Covent Garden, skip the usual chain restaurant or the overpriced sandwich shop. Let a conveyor belt of glistening, gooey, crumbly joy be your lunch. It's weird, it's wonderful, and it might just save your 4:30 PM slump. And if you don't like the cheese? Don't worry—the next plate is already on its way.
