Think of it like your local bakery. Ten years ago, they sold bread that was okay. Then they invested in a proper baker, paid them fairly, and now they sell sourdough that people queue for. That’s where women’s football is right now. The pay is catching up to the passion.
So next time you watch a Lioness smash one into the top corner, remember: she’s not doing it for a fat payday. She’s doing it because she loves the game. But if we want her to keep doing it, and to become even better, the answer is simple: pay her like the star she is. In the end, we all win—and we get to watch some brilliant football while we’re at it.
